Man makes the most epic used car ad ever
Millions of people worldwide watched the video but, incredibly, the neighbor who bought the car wasn't one of them.
In 1996, the Suzuki car company sold thousands of their Vitara model. The keys to one of them ended up with Eugene Romanovsky.
Flash forward two decades and 160,000 miles later, and the 37-year-old was ready to sell it. But he wanted to send off his beloved old clunker in style. So instead of simply posting a boring "For Sale" ad on Craigslist, he went in the opposite direction. He put his graphic design skills to the test and created an epic video showcasing his car in some of the world's most majestic places – barreling down a snowy mountain escaping an avalanche and diving into the ocean to swim with marine wildlife, just to name a few. The Vitara even hurtles into outer space. And then, for good measure, he inserted it into famous movie scenes. Look, the car is running with the dinosaurs from "Jurassic Park"!
Romanovsky spent three weeks working on the two-minute video when he had some downtime at his day job as a visual effects supervisor and creative director at a design firm in the coastal Mediterranean metropolis of Tel Aviv.
While the video may not have been the most practical approach, Romanovsky said it allowed him the extra time he needed to say goodbye to an old friend. "Actually when I think about it, I realize that the only reason was I was trying to suspend selling the car. Because I didn't want to," he told From The Grapevine. "I wanted to do some more fun stuff with my car for nostalgia reasons before I sold it."
As of this writing, the video has been viewed more than 3 million times. The hashtag #BuyMyVitara is trending on Twitter with people calling it, hands down, the best used car ad ever.
"This video proves that we all live in a global world and all the people are the same, no boundaries," Romanovsky said, before adding: "When you need to sell some item, you really need only one buyer."
So, inquiring minds want to know: did the video help him actually sell the car? "This is the funny part," Romanovsky told us. "The guy that bought it saw the car on street, fell in love and asked if I would sell. He didn't even see the video."
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